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The Emirates News Agency reported that flydubai has joined the inaugural Syria Travel Show which opened on September 28 2026 in Damascus and runs through September 30. The event takes place under the patronage of Syria’s Ministry of Tourism and assembles travel professionals tourism authorities aviation leaders investors and cultural institutions from across the region and beyond. Its agenda focuses on identifying commercial prospects in the recovering travel tourism and hospitality industries.
flydubai’s presence at the exhibition underscores the airline’s commitment to the Syrian market the news agency stated. The carrier aims to strengthen trade and tourism links by connecting Syria to Dubai and dozens of other international points across its network. Representatives plan to meet with local partners during the three days to identify areas for closer cooperation.
According to the Emirates News Agency flydubai resumed operations to Damascus in June 2025 and has since increased frequencies to three daily flights in response to sustained passenger demand. The airline introduced daily nonstop services to Aleppo International Airport in July 2026 marking its return to the northern Syrian city after nearly 14 years. These routes now rank among the fastest growing in the carrier’s network.
Hamad Obaidalla Chief Commercial Officer at flydubai said “Syria represents a key strategic market for flydubai and our participation in the first Syria Travel Show reflects our commitment to supporting the country’s growing connectivity and long-term development.” He continued that the expanded services to Damascus and Aleppo bring the Syrian community in the UAE and the wider region closer to family friends and business opportunities while creating new flows of trade and tourism. The executive added that flydubai looks forward to working with its partners across Syria’s travel sector.
A Zawya compilation of official figures shows Syria recorded 3.52 million visitor arrivals in the first half of 2026 more than double the total from the same period a year earlier. International arrivals jumped 448 percent Arab visitors rose 107 percent and Syrian expatriate returns increased 75 percent during those months. The rebound has increased requirements for additional air capacity and supporting infrastructure.
Organisers cited in coverage by Day of Dubai scheduled 15 conference sessions addressing tourism policy investment hospitality development aviation connectivity and cultural heritage. Delegates from 11 countries including the UAE Saudi Arabia Qatar Jordan Germany Lebanon the United Kingdom the United States South Africa and Egypt are taking part in the exhibition B2B meetings and networking activities. The inaugural show was postponed from an initial April date to September to broaden international attendance following positive regional developments.
